It seems that we may be soon facing cheaper iPods as well as new redesigned Macbooks. As CFO Peter Oppenheimer said “we’ve got a future product transition that I can’t discuss with you today” recently after Apple had a stronger quarter of the year in terms of sales.
And according to Gene Munster an analyst from Piper Jaffray has outlined what he believes will happen:
We believe Apple is readying new iPods and new portables that will apply downward margin pressure in the Sept. quarter and into FY09. We believe there is an 80% chance Apple will introduce redesigned MacBooks and possibly new MacBook Pros at lower price points. Specifically, Apple may re-enter the $999 price point (currently $1099)with the MacBook, or test the $1,799 price point with the MacBook Pro (currently $1999). In addition, we expect slightly redesigned iPods in the Sept. quarter, with lower-cost touch-based iPods for the holiday season. We believe Apple is getting slightly more aggressive with its pricing; but overall the company is not diverting from its strategy of premium pricing.
And Munster may not be wrong as after very strong sales this is something that Apple could do that could see even more revenue brought in.
However do you want a redesigned Macbook and cheaper iPods if you haven't already got one?
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